Don’t forget about content

For example, there’s social media, but there’s also social bookmarking. The number and quality of links to your website are quite important to Google and other search engines for your rank on different terms. You should aim to increase inbound links from sites of the same country. Get …

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Determining Relevance: Trust your gut when it comes to offsite SEO

Organic search is a long-term and generally much better margin solution. The technology used on your website can sometimes prevent Google from being able to find your content. Rich media (Flash, JavaScript, etc.) can lead to Google not being able to crawl through navigation, or not see content embedded in …

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Expand your forums as necessary

Not only will it give you a good example of how effective search engine optimisation actually is, it can make it much quicker to start earning real, long-term results with a professional SEO campaign. Organizations should take many factors into account when pursuing an SEO strategy. Backlink quality is considered …

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Increase Organic Traffic by the manipulation of cloaking

Guest articles are a good way of improving your branding and getting high-quality backlinks. This area of offpage optimization has more to do with editing and PR. So you should look for publication channels that would be a good fit for you to write guest posts. Good content takes time …

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When your use of keyword density becomes obsessive

ou should always do your research before embarking on any kind of campaign. Check out what your competitors are ranking for and what key search terms they use. Keyword research sounds simple but it actually drives the entirety of your campaign. Link bait is an underutilized strategy that can get …

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Make analysis a priority

Note that this doesn’t mean you should arbitrarily change your content around every month or two simply to have “fresh” material. This sort of traffic can be a great signal to search engines that you are delivering something on your site that your audience is interested in. Your job …

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Reasons why marketers love content

Dig through your customer communications to find additional, actively used keywords. Talk to your customer service people to find out what customers are asking about (in their words). Google’s robots, or “spiders,” crawl the Internet by “clicking” one link after another after another. They discover new pages and websites …

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Search Console shows your average position for each keyword

Google almost always honors disavow requests that include such documentation. Sure, search engines are getting better at understanding context and ranking content without heavy-handed keyword targeting. However, they still need help understanding what your content is about. Search engine optimisation isn't always enjoyable for small businesses. Aside from having to …

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Write about backlinks

Those new to SEO will pour a lot of time and money into it and are often frustrated by the lack of results. This makes many business owners reluctant to begin an SEO campaign and to stick it out for the long haul. Having your site in the top 10 …

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Self-publishing Parasite SEO based purely on hits

Remove less important elements to make the remaining element more prominent. Put the most important items first in your navigation. Find the best way to organize the content of your website and reflect that in the structure of your website navigation. Professional search marketers don’t sub­mit the URL …

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